Important Keywords Tips to Boost Your On-Page Optimisation

The domain name is the foundation to what you are trying to build with your online presence. Your domain can be a great asset to your business particularly if it is SEO-friendly. If you choose the right name for your website, you can get faster ranking in less time and with less effort.

Having your own domain name also makes your company look more professional. There are many sites that let you host your web site for free, however your URL will include their domain with your site as either a sub domain or sub folder. This does not appear professional and will not inspire confidence in your customer like having your own custom domain will.

It can be very important to have your theme keyword or key phrase that you are trying to target in your domain name. This is one keyword tip that the search engines consider when ranking your website.

For example - creditcards.com.au actually ranks higher then Visa and American Express.

While many sites are found initially through search engines, many sites are found through direct navigation. Therefore, it can be important to have your company name in your domain.

This can allow a visitor to remember your name and go directly to your website in the future, instead of searching through a search engine. If a potential customer has more steps to follow the less likely you will be found and the more likely that they will find a competitor.

Other tips when choosing a domain: - Avoid relying on capital letters, domains are not case sensitive and capital letters are wasted - Avoid intentionally misspelled words - Avoid hyphens and dashes - Avoid names that are too long - Keep it very easy to spell - Don't use numbers to replace words, as this will only confuse anyone trying to find your site.

Domain name competition is high, so it is worthwhile buying the name you want as soon as possible, even if you don't plan to launch a website until later down the track. There are many domain search tools to check yours is available.

Domain name checking tools number in the thousands, however most offer similar functionality. Most tools available online today allow you to find out if a domain is available while you type. This means that you can research your targeted niche while checking for domain availability. This is quite a powerful tool and can be quite effective in saving you time and therefore is a strongly recommended keyword research tip.

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Maximizing the Full Potential of a Whois Database

Whois is a server or client system used to find names, addresses and owners of websites. Every address found on the Internet has a registered owner. That owner could be an organization or individual. Server computers have their owners too. A whois database is used to track these owners. For any IP address you can get information such as name of owner and the telephone number, registration date, other Internet addresses owned by that party and DNS servers in that IP address range. The same case applies to newly registered domains.

In order for you to get desired results, you must quote the name of the site correctly. People need such information for different reasons. To understand the concept, consider the official yellow pages. In it are listings of all businesses in an area. The list includes telephone numbers, email addresses, postal addresses and street names. In this case the whois database serves as the yellow pages directory. When you want to register a website, you want to ensure that the name you have chosen is not being used by another person. That is why you must check thoroughly all old and newly registered domains.

The whois database stems from the need for interested parties to have access to IP address information and domain name owners. The information contained therein assists law enforcement agencies carry out investigations on criminal activities being carried out online. Good examples may include money laundering and leakage of confidential information. Newly registered domains are added to the database as and when they arise. This information also helps in combating any abuses on information communication technology, assisting governments or businesses to combat online fraud.

Hundreds of domains expire on a daily basis. This should interest you especially if you are seeking to have yours registered. This happens when businesses or individuals decide not to renew. Others may forget. Some may even be newly registered domains. This is an opportunity you should seize instantly. Under such circumstances, you can purchase a domain at very low prices. Use the whois database to help you locate such domains that are expiring and already expired. The tools whois API provides enable you to do a quick search.

Another benefit accruing from a whois database is the diverse range of tools it offers. You can get data on top level domains for instance. Also called TLD, these are domains ranked highest in the Internet's hierarchy of Domain Names System. Examples of such domains are .uk, .biz, think.com and others. Through reverse whois, you can use country code domains to creatively brand a business. Check through newly registered domains to get an idea of how this is done.

Get valuable information on newly registered domains. If your recently registered your domain name, the whois database can quickly give useful statistics such as download times, backlinks and related historical data. Through this you get to know how your site fares among competitors. This tool works pretty fast and displays information in a format that is easily understood.

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The Advantages Of Aged Domains

If you are building a site to rank high in Google then a possible short cut is to purchase an aged domain. This is just simply a domain that has been around for a while, but has then been dropped and made available. These are usually little more than a new registered domain but can save you months of hard work, giving you a foot up in your niche. Your can gain leverage with aged domains as Google gives more confidence in older sites, some can be purchased for little more that £3.

Older domains can give you a great foundation to build upon. If you register a new niche and go through the usual rigmarole of getting it indexed and ranked, it can take a long time to be noticed in by Google's algorithm.

You can speed up a lot of the processes like back linking and your PR with specific software, but you can't really fake a domain age. Google likes age for this reason because it's almost validation within itself. Not a lot of internet marketers are taking advantage of aged domains so now is the time to get into this before too many people are doing it.

It's an idea to check out aged domains if you are thinking of ranking more quickly, a lot of domain name registrars are now jumping on the band wagon and will give you access to advance aged domain searches, usually for a small extra price.

Thousands of domains are just left by the road side on a weekly basis. The register users just forgot about the site and, for some reason or another, just couldn't take the time out to regularly maintain a site registered to that domain name. To the internet marketer these aged domains are very profitable and provides a way to leverage you above your competition, it's a method highly under-used.

You can pick up these dropped domains for a bargain price and most hosts provide a way of obtaining them very easily. Needless to say these domains hold authority and with authority comes presence. You can use this to great effect in your niche. A lot of these domains will still have back links indexed and pointing to them, if this is the case then you can take a massive short cut when building up a site ranking in Google.

If you are optimising your site with specific keywords then it's always a good option to check for aged domains; you may find one within your target niche.

Here are a few quick pointers if your website is showing up anywhere in Google:

Your site might not be indexed Try to use social bookmarking to leverage your back link and getting indexed faster You may not have enough back links to your site Try some guest blogging and forum commenting to create a back link network to your site The competition may just be too high for the key phrases you are targeting Test your competition strength using Google AdWords. This is a free web tool that allows you to find keywords and check the strength and searches per month. How To Transfer a Domain Name?   How To Go About Registering A PRO Domain   What Is the Structure of a Domain Name?   How To Get a Domain Name and Hosting For Free For 1 Year   

How to Choose a Great Domain Name

Domain Name: What is this?

In very simple terms, a Domain Name is like a street address but for a website. If the address is not proper it is hard to be located. For example the Domain Name for Google is Google.com and the Domain Name for YouTube is YouTube.com. The use of a domain name is to help a person get straight to the location and access a website.

Choosing an appropriate name:

It is very important to choose a domain name which is relevant to the kind of business or services being provided. Although this is a slightly mind boggling exercise, but it shows results if it is done right. A lot of thought should be put into create this name as this is what is going to reflect the website for the business. Hence it needs to satisfy the search made by the customer and the search engine which maybe a means of locating the site. It is nice to have a keyword in the domain name.

A good example would be of yourbookstore.com for a books store. Nowadays it's very hard to get a domain name. Sometimes even a combination of words in the domain name is a good way to beat this. It has to be unique.

A good domain name should feature the following:

a) It represents the business identity: A cleverly made domain name is relative and should be easy to remember with the associated business.

b) Helps to create external links: A good domain name attracts customers more and helps get a better ranking leading to more relevant traffic and potential buyers.

c) Should be able to play a significant role in a blog logo: A good domain name should be able to identify business identity and should be able to promote the brand.

d) It is good to have a short and snazzy name. Keeping it to fewer than 13 letters is ideal: This minimises the possibility of misspelling the address by the user and this helps in keeping the continuity of the brand.

e) The domain name should not be hyphenated. This could attract a penalty. Don't try duplication, it won't work. These kinds of names are easy to forget and sometimes may even lead the customer to a competitor's site if the hyphens are not used right. It also happens that if a site is recommended by word of mouth, generally the hyphens are left out.

Get a good name. It might become famous associated name. Good luck.

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Search Available Domain Names

If you are going to start a website, you will find that the time will come when you need to search available domain names. The name that you choose for your website is almost as important as the content of the website itself, and you will need to search the many available domains to find out which are already owned by other websites and which are free. If a domain name is owned, it may be better just to search for another completely different domain name rather than choosing one that is very similar. This may end up causing your website traffic to end up at your competitor's website, and you want to avoid this at all costs. Choosing a unique domain name will ensure that your website receives as much traffic as possible, and here are some of the best places to look for good domain names:

Craigslist - Surprisingly, Craigslist has a number of domain names available for sale, and you may be able to find the exact name that you want for your website by searching the lists of online classified ads. This should be your last resort if you can't find another great domain name for your website.

The Warrior Forum - If you are looking for good choices of available domains, you may want to check out the pages of the Warrior Forum. You will find that it is one of the largest online marketing forums, and many of the members on the site develop and sell domains as their way of earning a living. You may actually be able to find a great name that you would never have thought of on your own by searching the forum pages.

Digital Points - Another popular online marketing forum is the Digital Points forum, and it is a hotspot for developed domains. You will be able to find a wealth of information on available or owned domain names on the website, and you may find that your desired domain name is already owned by someone else but there are other great domains for sale.

eBay - eBay really does sell everything, including domains. If the registrar doesn't have the name available, you may be able to find out which domains already have a website uploaded but are for sale. You may be able to find a page that is already receiving traffic, and this can give you a serious edge in making online sales.

GoDaddy - GoDaddy is by far one of the most popular destinations for those looking for domains online, and you will find that you can get a list of most of the online domains available just by checking this registrar. Your first stop should be GoDaddy when searching for the right domain name, and you can use the other websites as a backup if you can't find the information on the domain name that you want. You will be able to find not only whether or not your desired domain is taken, but whether the similar domains are also owned.

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Why You Must Register A Domain Name

When you want to start a new conventional business, you will normally need your own stall and warehouse to sell your products. Fortunately, you do not require a costly stall to start an online business. However, you will need to register a domain to build your online business. A domain name serves the same function as the warehouse and stalls in conventional business. So what benefits can a domain name bring to your online business?

What is a domain name? According to the definition in the dictionary, a domain name is a name that identifies a website or group of websites on the Internet. The owner of a particular domain has the control in the Internet. On the other words, owning a domain is just like having your own shop to run your business. You have the full authority to do whatever you want on your website such as selling your products, promoting an affiliate link and writing a blog. Therefore, if you do not have a domain, your activities will be restricted. For example, if you build a business online on a free blog service such as Blogspot.com, you cannot promote your affiliate links because it will be considered as spam. So, registering a domain is compulsory to start an online business.

Why the domain name is important? First, a unique domain name helps your website to build credibility on the Web. There is a huge difference between setting up a business in the public location that you share with thousands of other stores and owning your own store. Of course, if you are going to run a website that is not to make a profit, owning a domain is not necessary. However, you will find your website is easier to be noticed by visitors if you register one.

In conventional business, location is always one of the most important issues needed to be considered seriously. Unlike traditional business, online marketing does not possess such a thing called "prime location" in which to set up a store or business. A good domain name can place your business on an equal footing with Microsoft regardless your business size. It does not matter if your site is administered by a large team out of elegant offices or by one person in a spare room.

Besides that, domain names are portable. It is just like a signboard that points to your site. If you want to look for a better deal or if the service you are currently using is unsatisfactory, you can change the web hosting services easily with small technical adjustments, then the domain name will point to your "new" site. The main point here is that none of your visitors' bookmarks will need to change. This advantage is exclusively for the people who own a domain name.

In addition, domain names can increase your promotion chances and visibility of your website on the Web. When you register a domain name, you can choose the common keywords in order to increase the ranking in search results by Google or others' major search engine. Without a domain, you may not be accepted by large web directories, which list or review websites. This is because most of these web directories deny the website that does not have its own domain.

Next, domain name is easier to be remembered. Because you create your own name, you can use a name that is easier to remember. For example, you are running a make money affiliate website, and then you may use the name affiliate-master.com to allow people to remember your website without bookmarking it. Furthermore, you definitely do not wish your website URL appears like this: affiliate-master.wordpress.com instead of affiliate-master.com. Register a domain can, therefore, make your website become more professional and reliable.

Lastly, registering a domain can also allow you to target certain niches. As an illustration, if your online business is targeting building muscle, then you may want to include generic keywords in your domain such as buildmuscle.com and gain-muscle.com.

Conclusion After all, registering a domain is a mandatory task before you start your online business. There have no excuses to deny owning a domain name since it really brings a lot of benefits. Do not hesitate and do it now!

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